Platform goes live January 20 with initial pilot of 300 customers and phased expansion tied to faidr user growth
Merger process to form McCarthy Finney continuing to progress towards execution of definitive documents
BOULDER, Colo., Jan. 20, 2026 – PRISM MediaWire (Press Release Service – Press Release Distribution) – Auddia Inc. (NASDAQ: AUUD) (NASDAQ: AUUDW) (“Auddia” or the “Company”), an AI first technology company that has built a proprietary AI platform for audio identification and classification to reinvent how consumers engage with audio, today announced the official product launch of Discovr Radio, its AI-powered artist and label promotion platform.
Discovr Radio will officially go live on January 20, beginning with an initial pilot group of approximately 300 customers. Following launch, the Company plans to onboard additional customers on a weekly basis, with expansion paced by overall user growth across Auddia’s flagship faidr app.
Discovr Radio introduces a new model for music discovery in radio streaming by allowing artists and labels to insert music directly into AM/FM streaming feeds during traditional ad slots. Powered by Auddia’s proprietary AI Placement Engine, the platform intelligently matches songs to listeners based on contextual, behavioral, and listening data, delivering guaranteed plays while preserving a seamless listener experience.
“Discovr Radio represents a major evolution in how artists can reach radio audiences in a measurable and meaningful way. This launch moves Discovr from concept to reality, giving artists guaranteed exposure while listeners discover new music that’s actually relevant to them.”
Theo Romeo, Chief Marketing Officer of Auddia
At launch, Discovr Radio will be integrated directly into the faidr app, which serves as the platform’s first distribution partner. faidr listeners can engage with Discovr-powered songs in real time by liking or disliking tracks, visiting artist profiles, and exploring new music without interrupting their listening experience.
The Discovr Radio platform also includes a dedicated Artist Portal, where participating artists and labels can access detailed performance analytics, listener engagement insights, and campaign-level reporting such as total and partial plays, skips, likes/dislikes, listens by location and station, and cost-per-play.
“Our goal with Discovr Radio is to align the interests of listeners, artists, and the radio ecosystem. By combining AI-driven placement, guaranteed plays, and transparent analytics, we’re creating a scalable discovery engine that benefits everyone involved.”
eff Thramann, CEO of Auddia
The initial pilot phase is designed to refine platform performance, optimize campaign outcomes, and gather real-world insights from early customers. As faidr’s user base continues to grow, Discovr Radio will expand accordingly, onboarding new artists and labels each week. Visit www.discovrradio.com for more information.
The Company continues to make progress in its merger discussions as it works toward execution of definitive documents. The non-binding LOI was recently extended through the end of January to accommodate completion of the process. Shortly after executing a binding merger agreement, the Company will begin reporting on the details of the merger to include filing a comprehensive S-4. The merger is aimed at repositioning Auddia as a holding company named McCarthy Finney trading under the symbol MCFN. McCarthy Finney will be focused on delivering AI and web3 capabilities to its subsidiaries, one of which will be Auddia.
For additional information visit AUUD Overview Deck Website Final 10.15.25.pdf
About Auddia Inc.
Auddia, through its proprietary AI platform for audio, is reinventing not only how consumers engage with AM/FM radio, podcasts, and other audio content but also how artists and labels promote their music and gain access to mainstream radio audiences. Auddia’s Discovr Radio is the first music-promotion platform to deliver artists guaranteed exposure to radio listeners. Auddia’s flagship audio superapp, called faidr, delivers multiple industry firsts, including:
- Ad-free listening on any AM/FM radio station
- Content skipping across any AM/FM station
- One-touch skipping of entire podcast ad breaks
- Integrated artist discovery experiences
For more information, visit www.auddia.com.
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 about the Company’s current expectations about future results, performance, prospects and opportunities. Statements that are not historical facts, such as “anticipates,” “believes” and “expects” or similar expressions, are forward-looking statements. These forward-looking statements are based on the current plans and expectations of management and are subject to a number of uncertainties and risks that could significantly affect the Company’s current plans and expectations, as well as future results of operations and financial condition. These and other risks and uncertainties are discussed more fully in our filings with the Securities and Exchange Commission. Readers are encouraged to review the section titled “Risk Factors” in the Company’s Annual Report on Form 10-K for the year ended December 31, 2024, as well as other disclosures contained in the Annual Report and subsequent filings made with the Securities and Exchange Commission. Forward-looking statements contained in this announcement are made as of this date and the Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
Investor Relations:
Kirin Smith, President
PCG Advisory, Inc.
ksmith@pcgadvisory.com
www.pcgadvisory.com
Source: Auddia Inc.
